Planning & Product Management
Planning and optimization for your online business concepts and web projects towards economic success and customer value.
Web development & Web design
Web development for your customized websites, startups and market tests with minimized outlay and maximized customer value (MVP).
Data Driven Business Success
Maximizing your financial business success step by step via fast product iterations based on data and funnel analysis.
Why is product management crucial for your success?
“Successful businesses are not built on guesswork. They thrive on your ability to make data-driven decisions.”
Most businesses don’t fail due to development issues or a lack of key capacities.
Most projects fail because too much time, energy or funds are invested in the development of too many or the wrong features without adjustment to the critical customer needs and highest customer value. Many great ideas fail because resources flow into features or the pursuit of strategies without generating any business revenue adequate to the outlay. Cluttering business concepts with this kind of noise does more harm than good.
Examples for affected businesses:
- Affiliate Marketing
- Digital Products
- Email Marketing
- Information Products and Leadpages
- Infotainment Pages
- Lead-Generation Models
- Mobile Apps
- Niche Sites
- Online Magazines
- Online Software & SaaS
- Online Shops
- Web Directories
- Online Courses
- Sales Pages
- Online Service
The challenges often are very similar for various business models, but the solutions are individual and need to be discovered and evaluated – no matter if you are a Solopreneur, Entrepreneur or Company.
THE BEST WAY TO AVOID THE PROBLEMS CAUSING SO MANY BUSINESSES TO FAIL IS PROFESSIONAL PRODUCT MANAGEMENT.
Fast Iterations: We iterate fast and often to ensure that your product generates customer value and revenue as soon as possible. We also want to avoid wasting time and development efforts that are heading into the wrong direction or are based on incorrect previous assumptions.
Discover: We investigate the market to get a broad idea of your target audience and customers and what we can build to solve their problems.
Plan: We identify and map what the ideal minimum viable product needs to contain in order to boost your customer value and revenue and to test the assumptions we made in the previous discovery phase.
Build: We build the project in iteration cycles to get a defined amount of user stories done. The goal is to improve your product in many small steps and add customer value with every story completed.
Analyze & Learn: We analyze user and KPI reactions to the latest changes and improvements and how the overall product does in terms of customer feedback and revenue. We then use the gathered data to make new assumptions in order to improve the product further and start the next cycle.
Being a product manager and owner as well as a web developer and designer has been my profession for the past 10 years. Apart from founding startups, I have also worked as an employee for well-known German Company Builders/VCs.
ONLINE PROJECTS HAVE BEEN MY PASSION SINCE I GOT MY HANDS ON MY FIRST PC AT THE AGE OF 12. I‘VE BEEN BUILDING AND DEVELOPING THEM EVER SINCE. TODAY, WE ARE LIVING IN THE MOST INTERESTING TIME TO CREATE NEW AWESOME ONLINE PROJECTS AND PRODUCTS THAT IMPROVE THE LIFE OF USERS AND CUSTOMERS. LET‘S BEGIN!
Marketing & Startup
Online Product Management & Product Owner
Planning of digital projects and products from the initial idea phase to marketing them and making them reality with competitive analysis and efficient development. I use Minimum Viable Products (MVP) to iterate projects step by step, based on validations and metrics. As a product manager, I strive to find the most efficient way to render your projects into reality quickly. The coordination and management of stakeholder requests, designers, developers and all other experts, coworkers and freelancers working on the project is part of my business.
WordPress Development & Rapid Prototyping
Fast and affordable – The successful way of getting from the idea for a startup, information product or project to the finishing line using the versatility of WordPress CMS as a foundation.
IT – Project Management
Getting the job done in time and without exceeding the planned costs as well as ensuring that the working result looks and functions like the written concept and mockups that the stakeholders intended to realize. – That’s my job as an IT project manager in short.